OVERVIEW
Time
March 2024
Duration
3 weeks
Project Brief
This project is born out of my interest in cats and dogs, and my concern for animal welfare. With the increasing number of pet owners in Hong Kong, there is a growing demand for animal care services. The main objective of this project is to build a delightful landing webpage for a fictional pet-sitting service brand called "furryguard," which provides with a clear information architecture and easy-to-navigate content. By creating a vibrant and energetic atmosphere for the brand and using Cantonese as the written language, "furryguard" aims to create a sense of familiarity with the local Hong Kong community and target local people as its primary audience.
Role
UI/UX Designer
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User Interface Design
Competitive Analysis
Prototyping
Branding
COMPETITIVE ANALYSIS
Common problems among competitors’ websites
Poor navigation
Overwhelming content
Lack of testimonials
Unorganized and messy UI
Inconsistent use of colour and contrast
Visually unappealing
FINAL DESIGN
Booking Flow
Landing Screen
Pricing Plan
Customer Review
Call-to-action
Frequently Asked
預約流程
你可以透過whatsapp、電話或電郵與肥毛同伴聯絡,讓我們了解你和寵物需要的服務。
配對寵物保姆後,我們會約見你和你的寵物會面,時間約1小時。首次會面費用全免。
確定購買服務後,我們會根據與你確認的內容準備照顧服務,並以電郵方式將預約服務詳情傳送給你。預約成功!
我們會根據你和寵物的需要,為你配對最適合的寵物保姆。
聯絡肥毛
步驟1
步驟2
步驟3
步驟4
上門會面
確認預約
配對保姆
寵物保姆服務-收費方案
TEST IDEAS
Explore the prototype
TAKEAWAYS
Launching this project is interesting and enjoyable. It involves practicing my UI design skills and honing techniques in branding and copywriting. Also, it provides insights into the pet care service industry in Hong Kong, giving me a deeper understanding of the unique needs and preferences of pet owners. Overall, the project is a great learning experience that helped to enhance various design skills in a practical setting.